editorial concept

The House of iKons Team Pay Tribute To a Life In Service

While fashion shows may seem to be a frivolous concept and far removed from Royal duties, the House of iKons team from the models, to the crew, paid tribute to the late Queen Elizabeth the second at their September show. Firm supporters of Royalty, the iKons team took the time to say goodbye in a way that only a world-leading fashion event house could.

The House of iKons models and crew show respect for the departed Queen Elizabeth the second at the September show.

Such is their support for Royalty, the team has been working closely with the Thai Royal family, an even more poignant partnership when you consider how much goes on behind the scenes of the Royal households and with the death of our own Monarch in the UK, a much loved, hardworking, woman who changed with the times, we see the same with her majesty Queen Sirikit, an advocate of women and strong supporter of the Thai industries such as hemp and silk production.

The show was as to be expected, a spectacular example of creative talent from the designers to the models and the creative talent backstage who worked hard to make the show happen and at the right time showed their respect for our late Queen.

The event was Sponsored by: The Fashion Life Tour & amp; Girl Meets Brush

Fashion Show Segment One:

  • GRAND OPENING: ICHKA & Chiangrai Culture

  • Love Collection

  • Phor Popes represented by The Fashion Life Tour

  • BC Munich

  • Marcel of London

  • Viviene Tsai

  • Drisha’s Closet represented by The Fashion Life Tour

  • CLC Couture

  • Fashion Disorder represented by The Fashion Life Tour

  • Grindei Denisa

  • L Royal Luxury Sports

  • Stormy Weather represented by The Fashion Life Tour

  • GRAND FINALE: IMFAM BY Howe Magazine

Segment Two

Finding Solutions

Finding solutions is a big part of the work we do, from our creative consultation work with the Sons of Adonis brand to blogging about shows, The Lost Creatives was built around that concept and we are truly grateful to the people around us, in the last few days our dear friend Keziah Nyam-jim who has been bringing her immense talents in the business world to the table and supporting our changes with some advice, gentle nudges, and more than a few laughs in the process, she has been talking us through options that we would otherwise have missed.

What this means, is we have a much clearer end goal and thanks to Keziah, a timetable to work to, and someone outside of the creative world we live in who is going to give us a critical eye that is much needed looking over the work and plans. Something that we highly recommend.

There are also updates we know are coming to the vshowcards site which will make a huge impact on how we work, and open up doors to projects for many people in the arts and media that will be a gamechanger. Our creative director JamesC, will be amending and changing his own profile with vshowcards and adding the link directly to the website to make promotion a little easier overall.

More updates will be available soon so stay tuned.

Hitting Deadlines

Working from home and doing multiple blogs, consulting with production companies, and doing costings for projects has been fantastic, it has allowed us to be a part of the creative field and opened up conversations with potential collaborators for the next year. What it also means is we have been able to set deadlines for work and give ourselves flexibility on the stock we have with a view to curating and adding what is needed for the near future.

As you can imagine we are now close to one of the deadlines for an in-house project, small, but nonetheless important. So within the next 10 days, we have to complete a minimum of 3 shoots that will be submitted for a competition we have had our collective eye on for a while now.

It also has been a good time to work on a marketing plan for the new year, which is scarily close and our creative director and head of makeup JamesC has now got a profile with the fantastic vshowcards which is in need of some small updates but is officially live!

Something we have discussed at length is websites, JamesC will revert to his old website soon with some much-needed changes as we have a huge amount of his work saved on the old site, we felt it made more sense just to edit and relaunch versus a rebuild.

Another option we are reviewing and giving serious thought to is an electronic notebook to reduce our paper use or at least a tablet with a good note keeper app, with so much in the market changing we are working to keep on top of this and be as practical about our work as possible.

Stay tuned for updates and further information.

Creating a Story and Building the Brand

Creating a Story and Building the Brand.jpg

When Lost Creatives was first started it was about a journey and finding a path, in that time we have covered a wide range of people’s stories and given a voice to some amazing filmmakers who have helped bring our creative narrative as well as their own, to the public domain.

Over the next few months we plan to add to the stories in a more visual sense, with so much of our work having to be held due to publication terms, it will be fun to finally be able to showcase the work that has been done in the background by our creative director and head of makeup JamesC. Some new portfolio pieces are being finalized with the JamesC portfolio site (frustratingly) taken longer than planned we will be reverting back and reworking the current site with the new content and bringing in a much more cohesive workflow across the sites we already have with the additions of showcasing his work as a photographer into the bargain.

When it comes to production, there is some light at the end of a long tunnel, we have chosen two TV shows to produce along with two short films that we will use as entry back into the market, and with our work with some Amazingly talented filmmakers when it comes to cost, we have been able to work the angles and find additional avenues of marketing, sales, and of course open up our team to different potential projects outside of horror and thriller.

Naturally, we will be working with vshowcards who have been fantastic and are rapidly gaining ground in the production realm and have even got Bollywood on their side which is an amazing coup for the team.

In the next few weeks, we will be making a return to social media with the Lost Creatives and Lost Agency Instagram being updated with new work and some experimental shots we have been playing around with as part of a planned concept.

More news and updates on The Lost coming soon.

Lost Beauty in Derelict Spaces

Lost Beauty in Derelict Spaces

As summer is in full bloom, The Lost Team is restocking, rethinking, and getting our camera gear prepped to shoot specifically for ourselves over the next two weeks. Our goal will be to create content for the various existing lost sites and the upcoming photography site, showcasing Lost Beauty in Derelict Spaces.

With an aesthetic goal in mind that will fit with future TV project plans, we are looking at simple clean beauty for our Lost Girls and Lost Boys. Thankfully we have the Sons of Adonis brush (and soon concealer) to help with this and with our pro accounts all up to date, we can create something fresh and test run products before we go for the really big projects that will focus on darker elements and more chills than beauty.

Our plan is to bring some new talent into the mix and open the door to creative opportunities as we progress lead by our creative director JamesC, we are going to be announcing further collaborations and partnerships officially as we finetune the scripts and ideas fully.

Stay tuned for more news and updates.

Updates From The Creative Sphere

Updates From The Creative Sphere

Over at the Lost Creatives home office, we have been plugging away at our work and will have some project announcements and cast/crew requirements going live very soon. While this is being worked out, we have some announcements that as a team we are really excited about and wanted to share.

As creative director and head of makeup, JamesC, has been instrumental in the development of his new site and working on a consultation basis, for Sons of Adonis makeup (it will be added to his working kit), as part o this a limited edition brush was created featuring his logo and the brand: available from the Sons of Adonis site.

In terms of production and editorial, we have decided to add to our site holdings and will be launching a separate photography site that will feature the work of JamesC both his commercial work and the behind-the-scenes stills on film and TV shoots. The reasoning for this is to allow an expanded sense of his creative work and offer a different perspective on the work of a makeup artist.

Lost Agency is being formed and set around the needs of the main business and will handle the overall marketing, banking, and other elements of our work as an umbrella creating an in-house and full-spectrum setup that is own, controlled, and managed for the needs of the Lost team.

Over the next few weeks, we will be releasing additional details on what is happening and casting/crew opportunities for smaller festival entry projects.

Tackling The JamesC Website

Tackling The JamesC Website

We have been talking (via Twitter) about taking down our creative director JamesC’s website and completely overhauling it with a mix of his work from previous shoots, and of course new editorials mixed with additional TV/character-based concepts. That is now in motion and for the next two weeks, we will be doing the wrap-up work with a view to having a profile with vShowcards that will be central to his marketing as a makeup artist.

Taking this step has been really scary, as you can imagine, but it was a necessary move that we felt was long overdue, and with so many changes in motion to the market overall, we did this with a view to the long-term goals of the Lost Creatives and it will give a more focused and cohesive look to his work. With this in mind, we are debating adding a further 3 sites to the Lost portfolio making the overall theme of our work more cohesive and taking much of our business internally which will give us a stronger control over the imaging, marketing, and projects we tackle.

For those interested in keeping up with the news and updates JamesC will continue writing for our blogs and is still on Twitter. The new site is mostly complete and will be focused solely on his artistry work, while The Lost Creatives expands with him at the helm we will be working on the development of TV projects, short films for festival entry, and photo projects, to name but a few of our plans.

Motivational Changes

Motivational Changes

With so many changes happening in the world of cinema, our predictions are starting to look more and more like a reality as people move toward digital platforms and the rise of the Indie film scene as smaller companies step to the plate and create films and TV projects that are specific to the likes of Prime and Amazon in general and of course our own personal favorite HOD TV.

Part of this for us has been about rethinking the websites and the content, we have made some small steps in this and will be taking our creative director’s portfolio site fully offline for a few days to reorganize and rebrand to fit upcoming projects.

While this is happening we did pull out some images that for us are a marker of what we are aiming to showcase and have a very commercial leaning that suits our style and future plans. What we have also been doing is talking to other small companies via Twitter, where we have been making a push toward support for Indie film of all stripes and will be publishing interviews with some fantastic small companies who have been talking about their pre-production work for their projects and how they are working within the guidelines. taking time to talk to distributors about what is out there for us as a team.

Naturally, for us, we are going to be looking at web TV first and foremost and have looked into various festivals and options to promote with our ultimate plan being commercially driven.

A New Year A New Plan

new year new plan

In many respects, 2020 has been a lost year for a lot of people with the world changing dramatically. For us, it has opened up doors to a whole host of new potential avenues and given us a chance to reevaluate what we have been doing and look at how we can fit ourselves into the market long-term. To do this we have broken our work into key areas that will be public and those which will be kept private to the inhouse team.

In the public sense, we have two key areas we will be focusing on in the first quarter of the year:

Editorial and print: we have been putting this on the backburner in some respect taking time to look at locations, edit work already shot, slowly build up a series of images and work that will be released over the early part of 2021 with additional planned small shoots that will be a combination of artistic and commercial. *This will include product placement in behind the scenes imaging and video with brands such as Lord and Berry, Mykitco, and Brushwork Cosmetics to start. We are open to new potential brand partners for projects contact the team to discuss.

Film and TV: something that we have been doing since the start of Lost Creatives is supporting a range of festivals including Micromania and The Nepal Cultural and Film Centers' own festival. We do have plans to partner with a European festival and will reveal details on that soon.

Our initial goal is to work on 3 projects that will be shorts, designed specifically to go to festivals and as an opening gambit for our planned digital TV shoots in the horror/thriller market (for Which we have already spoken to several distributors and have options in place including the HOD TV route which is our number 1 choice).

In the coming months, our projects will be smaller in nature to help push forward and test the waters of the market and expand out. Our ties to South Asia (Including Nepal Film Production and our key actor contacts in India), will play a heavy part in our work as we are questioning how we will be able to work in Scotland and the UK in general.

Each of the current websites: JamesC mua. Lost Project and of course Lost Creatives will be receiving overhauls and updated images across the galleries, and the welcome pages, additional sites are being planned for our film/TV work to keep the Creatives solely about marketing and the background elements we have built.

Further updates will be released over the course of the month. We are really excited about our plans for 2021 and look forward to pushing the boundaries of our work.

Festive Thoughts From The Lost Creatives

A slight departure from our normal scheduling but we wanted to get this post out before Christmas day and say a big thank you to all our supporters, the brands, and of course our readers as we share our final thoughts for 2020. From here we will be focusing heavily on the future and what will be happening for the team in the new year. We have been busy over the last few weeks setting in motion concepts, finalizing and in some cases reediting images for the various websites we run, there will also be a run of work that is designed specifically for editorial (we have some really fantastic magazines we have shot work for). We do want to look at the festival circuit, there will be an announcement of a new film festival media partnership in the new year, the goal of this will be to boost our video content and bring a little attention to talent. Naturally, these projects will be small crews/cast to keep the costs down and very much in the kitchen sink drama territory which will develop into other areas and our ultimate goal of tackling the horror/thriller market for TV, scripts are already earmarked for this.

One of our biggest supporters and our favorite writer, has offered us a development contract that will expand our portfolio to include video games for a variety of platforms which is an exciting prospect.

Our creative Director; JamesC, is working around different ideas and is editing, shooting, and managing our background work such as the brand placement and of course stock levels.

We will of course keep you all in the loop of changes and updates through the website and till then we want to, again, thank you for the support and wish you a Merry Christmas.

Advertising Plans

serious delivery

In the last few weeks, we have been quiet in terms of our advertising thanks in part to the ongoing work with PR agencies we do through The Lost Project. What this has meant is we do have a backlog of images to edit and products to test, some of this will be used as part of bigger ad campaigns for 2021.

While it might seem we are slow in updating our galleries, there is a reason for this and a strategic goal that will become clear in the next few weeks.

Our editorial shoots (ongoing) are being supported by a new men’s cosmetic line (to be revealed soon) and the fantastic team at Lord and Berry, we do have some new shoots planned and will be doing some macro work with glitter and possibly even a cover shoot.

We have specific magazines and styles we are working on and that takes time to complete more so with the restrictions in place in Scotland, it can be difficult to find the right models and locations without traveling too far from our base. Our head of makeup and creative director JamesC, is working on new projects and wants to do some flat lay images to bolster the galleries which we are hoping to have done before Christmas and our main push through FB started in the new year.

Our remote team members are all working hard with our favorite indie Bollywood actor developing his own projects for the future which we are in full support of and have started working on a website for him.

Something we are really excited about is that one of the magazines we are keen to be published with has taken away deadlines which will, in turn, allow us to do more work with male models and really experiment with concepts at a low cost and showcase the work in the best possible light.

We will be adding more stock soon from Lord and Berry, Mykitco, and our favorite Brushwork cosmetics with a view to creating a brand new cover image for the JamesC website, this will combine our beauty and TV work with some other elements cut in to bring a new depth to not only JamesC’s work but also to the Lost Creative portfolio.

With a series of creative plans to deliver on for the new year, we are putting a whole host of work being finished off The Lost Creative journey is gearing up for bigger things.

The collective Push of The Lost Team

A collective Push

In the last few months, we have been able to build some interesting relationships with brands and companies, taking steps toward our ultimate goals and aspirations slowly in light of the market changes that are underway to the film and TV market in particular which have opened our eyes to other potential avenues that The Lost can explore and has given us a collective push to work around boundaries. There are some interesting updates that even we are waiting for updates on as contracts (with non-disclosures) are being drawn up to affirm a new and exciting partnership.

Over time we intend to build a host of new creative images incorporating some of our favorite makeup and brushes that will be used on our creative director JamesC’s website as well as our own, with our magazine work coming to a close on the written side to focus on the massive backlog of shoots to be edited and curated across our multiple sites and blogs. Editing processes have been slowed down but are still happening and by mid-December, we will have new additions to the galleries and a new fashion/editorial specific gallery for the JamesC Website.

Nepal as many will be aware plays a large part in our work and we are very proud of that with the NCIFF (Nepal Culture and Film Festival) alongside our partners Nepal Film Production, it is interesting to see the work coming together so cleanly.

The Lost Creatives shoots are going well and while not yet public (magazine deadlines and release scheduling outwith our control) we will be working on the much more comprehensive Lost Boys/Girls concept which we are going to shoot exclusively in North Ayrshire and have already picked out some significant spots that fit our brief. As much an intellectual exercise as it is a photo project it will be the focus of our energies and a chance to clear some cobwebs.

Location Scouting a Lost Boy Shoot Part 1

Location Scouting a Lost Boy Shoot

Finding a little free time our creative director (JamesC) decided to break away from his usual duties of admin and management to do some location scouting for a 3 part story built around The Lost Boys concept, with his trusted point and shoot camera he walked along the promenade and into town to find some specific locations that would fit the brief and in doing so has settled on 3 distinct locations that will add a touch of drama to the shots (with a video being planned to add to the drama of the scene).

“The images themselves will be built around derelict buildings, waste ground, and a fractured symbolism of nature. Each model will have his own story that will hint at both the inspiration of Pans Lost Boys to the more dystopic visuals of the backdrop to fit with the ‘council estate boys’ look of the models.”

A full and detailed explanation of The Lost Boys shoots can be found by clicking here. We are really excited by the concept and the fact we have the support of fellow Creative Director Shakti Sood founder and brand manager of The Sons of Adonis and the amazing Lord and Berry makeup line, both seeing the potential of what we are working on.

Source: https://www.lost-project.com/loststories/e...

Restructuring The Lost

Restructuring The Lost

With our two blogs (Lost Creatives on the professional side and Lost Project on the consumer), our creative director JamesC, and a new site in the wings, the overall concept of The Lost as we started it has grown in the last 2 years into a much bigger and much more refined business that while it was our plan, is still surprising how things have changed for the better. In the next few weeks, we will be adding heavily to the various galleries we have of our work and making amendments to the overall layout and general themes of our work to better fit what we feel in the direction we are heading in. What this means is we will be changing a few of the frequently asked questions, designated accounts, and announcing the longer-term plans and goals of how we will progress in business terms including that of our base location.

*We did consider an office but in the current climate that seems like a redundant step that would be overly complicated and serve no purpose for what is coming into play.

Admittedly many of the changes will be small and have a minimal effect on the business there is something larger that will be taking public soon that focuses heavily on the vision of founder, creative director, and head of makeup JamesC, who has led the charge on the basis of “be the change you want to see.” Creating The Lost and carefully selecting who we work with, researching and planning, taking additional training as and when required, he has taken the lead on the business and we do want to offer a nod to the Nepal Film Production team who have offered up several opportunities and been a huge supporter of the work we are doing.

In an industry that is evolving and changing we fully intend to make the most of the digital landscape in whatever format we can and we are taking steps to ensure that our work is seen in the best possible light with more updates on this coming soon we are really excited about the future of The Lost.

As Summer Ends We Are Starting New Public Projects

everything is connected

As we close out the summer and move into autumn, the change in weather is also a good time for the team to really push through with some new editorials and change up the digital portfolios, look at online training, and add to our marketing strategies with carefully chosen platforms and later this month release the new websites we have been planning in the background.

We are truly honored to have been working with Lord and Berry, who have agreed to support our upcoming work and we will be sharing images and other stories with the team soon. What really pushed this for us was the fact they are a sustainable brand and cruelty-free which for us was an important aspect especially in the current climate, the wood pencils (an absolute must in our view both eye and lip) are worth checking out if you are in the market for high quality, fashion-led cosmetics, **we really do recommend you look at the pressed powders in transparent, peach and banana.

Add in some of the amazing brushes from Mykitco our creative director JamesC, has recently purchased with a view to restyling his working kit to suit the upcoming very public projects we have planned we wanted to share two of the brushes we think people need to consider as an “artist must-have” in your kit:

My Ultra Multi

My Cream Shadow

Something we will be adding very soon for both hygiene reasons and the practicality of it is the My Clear Palette, which is designed to allow you to custom blend color, foundation check, and is a convenient size to add to a working kit (with a spatula for decanting).

We have been watching the magazine world really closely and thankfully the ones we are looking to shoot content for have open submissions at the moment and we will be able to gain some covers and tears in a relatively short amount of time that we will be using for marketing, supported by our media partner Nepal Film Production, who have come up with a fantastic offer for filmmakers that have projects that are ready to be sold (contact us for further details).

The last few months have felt really strange as we have been unable to release some of the work due to client terms and contracts, so now that we have more support and a little flexibility to what we do and how we release it, we are going to spend time focusing heavily on what will be the beginning of a much more focused and driven period in terms of video and still output.

***We are looking at online courses for production and expanding on the creative direction side for our team to ensure that they are up to date on technique, we have already started this with added health and safety training.

For The Lost Creatives, the days have been busy and we are excited about what the future holds as a team we have and will continue to work with a commercial eye to the creative world.

Lord and Berry Touch Up Blotting Powder

lord and berry touch up powder

When it comes to makeup for fashion Lord and Berry has set a benchmark that is hard to beat, the range is a staple of various fashion weeks and additions like the Lord and Berry Touch Up Blotting Powder add not only to a professional backstage kit for LFW but to that of the working artist such as our creative director JamesC whose eye for commercial detail is drawn to the brand for its credentials, quality, and an array of savvy products designed for fashion and available to the world.

From a purely practical stance, JamesC prefers pressed powders for their convenience: you can slip them easily into a working kit box/bag, they take up less space, and in the form of the Lord and Berry touch up powders they offer a simplistic solution to minimizing your kit without losing quality. The 3 shades are ideal for a working artist kit and offer a multifaceted and cross-gender solution to finishing a look for print or video.

  • TRANSLUCENT: it is a white-toned powder meant for just about every skin tone because it turns invisible when applied to the skin.

  • BANANA: it is a yellow-toned powder which works its magic to offset any redness, illuminate the skin, neutralizes dark under-eye circles, and set makeup – and the best part is that it works on any skin tone.

  • JUST PEACH: it is a peach-toned powder designed to give brightness to a dull complexion, to neutralize blue tones and set makeup. It works on any skin tone.

On a purely practical stance, these 3 powders have been tested at various fashion weeks making them perfect for a downsized kit and suitable for a working professional who needs quick solutions to on shoot problems. *Well worth noting that a pro discount is available making this an even more appealing brand for the professional arena including those in bridal, film, TV, and fashion (from live events to print).

To learn more about the range see:

Lord and Berry Website.

Lord and Berry Instagram.

Lord and Berry Facebook.

Lord and Berry Twitter.

Creative The Narrative

Creative Potential

We are working in the background and will be showcasing new work soon through all 3 of our sites and talking about the creative process in more detail along with the logic behind what we did and how we did it. At the moment we are working on some site updates which will come into play across our sites. At this time we have some editorials in the edit suite with others in motion for publication alongside text articles that will be available through World Fashion Media News upcoming print magazine (which we are truly grateful to be a part of).

Our creative director JamesC, is working with a few brands on product testing (subject to non-disclosure agreements) which is an exciting prospect for our work collectively and announcements on longterm partnerships will be made as and when they are completed.

Understand that while we are quiet we do have a lot happening and cannot wait to showcase the new work and our refreshed sites and we are working to create new partnerships for future projects.

Editorial content will be playing a big part of our upcoming work with JamesC leading the charge on this and plans to completely change the layout and look of his site including an opening video for the site which we are designing the overall look for at the moment.

Focus is on publication and as previously mentioned, World Fashion Media News having a new print version coming soon, we will be working on editorials exclusive to them with an emphasis on clean beauty and male grooming.

Our list of magazines is growing and thankfully the terms are clearly laid out which means we can focus on the artistic over the corporate first with marketing taking a very close second.

Motivated and pushing forward The Lost Creative team is working hard and dreaming big.

Editorial Makeup Submission Featuring World Fashion Media News

magazine covers

Frustration is really kicking in for a lot of the creative talent out there (understandably) and it is gratifying to know that there is a light at the end of the tunnel for those who are returning to salons and for the photographic community this also means we can push forward with plans and marketing strategies with fresh, exclusive content for the digital market. The online magazine and long-standing supporter of the Lost Concept, World Fashion Media News has been hard at work creating new avenues for creative talents and revamping the website to better showcase artistic work from catwalks to individuals. Submitting your work has become a much easier prospect in the last few years and we (like many others) are getting our work collated ready to submit, promote and showcase our inhouse creative talents such as creative director JamesC.

While we are going down the exclusive route there are options to have editorials, covers, and tears with magazine logos that can be used to create not only a stellar portfolio of work at a low cost but a chance to experiment with new ideas and stretch your artistic muscles.

Our primary focus is going to be about exclusive content and will be shown across websites and as you can imagine with our ties to the HOD TV team, Horror concepts will be played alongside some other fashion portraits and of course we will be doing a full series of images and conceptual work with exclusive to our websites in amongst this.

In our capacity as a creative team and with the support of our partners in Nepal Film Production, we are structuring this to be a wider campaign based concept with a series of long and short term goals to be met over the next 12 months.

*To learn more about submitting to World Fashion Media News Click here.

 

Project Planning With Nepal Productions

Project Planning

We really do owe a debt of gratitude to our team in Nepal especially Digbijaya Bharati from the Nepal Film Production team, who has been patient during the lockdown and happy to continue working via Whatsapp so we can as a team which gets our work moving forward, not just with media but other elements and promotional avenues we are exploring. As our regular readers will be aware our plans are geared toward Intenet TV, in particular, the horror and Thriller genres with a sideline in the editorial market to boost marketing via social accounts and strategic placement of ads.

For us, it has become planning and strategy that allows us to focus our energies in new areas of business and develop further as a business although at heart we still love makeup work and our creative director JamesC is part and parcel of the ongoing plans, we are all on board with changes being made to the business and have some smaller elements such as the facecharts being brought back in (the JamesC facechart will be available again via his site soon).

We already have several scripts in play for development in the realm of TV and will be working on a range of new images and behind the scenes work while the weather is good and allows us flexibility, the new guidelines for production work will be a big part of how we move forward ensuring everyone involved is safe and the work is handled carefully.

As our previous blog has stated we are going to also look at skills development for our in-house team to allow us to multitask and keep the crew requirements to a minimum and safe.

*Change in how the media and fashion industry will be massive and we are doing all we can to ensure that our staff is safe, the team (both the UK and South Asian) are up to date on the latest changes.